Our story: connecting the edges
EdgeMaker was born when the world turned upside down.
At the height of the Covid-19 pandemic, while the world focused on tracking the spread of the virus, we observed something else spreading just as rapidly - ideas, influence, and trust. We watched communities form and fracture, seeing how the right message could rally support or change minds overnight.
Building tools to keep people connected, we uncovered patterns about human behavior that marketers had missed for years. Our crisis solution evolved into something powerful: a system revealing how communities truly function.
That's EdgeMaker. A community platform rooted in real human behavior, powered by EdgeSights, our conversation analysis engine. From crisis to clarity, from networks to insights – we’re here to help you make sense of the edge.
Our Investors
Our Inspiration
"How does a virus spread?" That question sparked everything. It made us reflect on the social networks people form and to study the individuals they interact with, live among, and communicate with regularly.
Ideas, we realized, are a lot like viruses. Who is most susceptible to an idea? How much exposure to a message is enough to make it stick? What social traits enable a message (or a virus) to spread throughout a community?
We dug into the research and distilled our findings into a platform. EdgeMaker harnesses these insights, allowing others to build their own systems on top of it.
Problems = opportunities?
Our solutions help problem solvers to identify, understand, and overcome challenges
with clarity and confidence.
For Entrepreneurs & SMEs
Turn customer conversations into sales opportunities.
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Turn interactions into growth opportunities
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Create ambassadors who amplify marketing effort
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Reveal key factors driving decision-making
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Automate routine work while building real relationships
For NGOs
Do more with less administrative burden.
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Automate recruitment and eliminate paperwork
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Reveal volunteer insights without manual tracking
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Reduce communication overload and knowledge loss
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Convert data into better smarter resource allocation
For Government Agencies
Use data to break through bureaucratic bottlenecks.
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Convert scattered data into organisational knowledge
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Eliminate friction through process re-design
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Spot emerging trends before they take storm
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Generate insights that reveal real community needs